It’s Competition Time! NFRN’s 2020 partner, NESCAFÉ Azera® Nitro, are giving you the chance to win a free case of NESCAFÉ Azera® Nitro cold coffee and £250 and we have made it easier to enter!

Get creative with your NESCAFÉ Azera® Nitro display in-store and then tweet your masterpiece with the hashtag #RetailSummerOfNitro OR email it to nitro@nestlepromotions.com with the subject header ‘#RetailSummerOfNitro Display’.

The competition runs until 12th August with a new winner every week!

ALL ENTRIESARE ELIGIBLE TO RECEIVE A FREE CASE OF NESCAFÉ Azera® Nitro COLD COFFEE TO THANK YOU FOR YOUR PARTICIPATION!

Remember our top tips to maximise the Ready To Drink Cold Coffee opportunity:

  • Drive standout vs. other soft drinks (which are -7% YoY vs. Ready ToDrink Coffee +75%)[1]
  • Stock and promote[2] the full range to encourage choice and trial
  • Place adjacent to energy drinks and flavoured milks for ease-of-shop
  • Keep cold, as 96% of consumers want their Ready To Drink coffee chilled for immediate consumption[3]
  • Merchandise adjacent to food-to-go ranges to leverage key meal-time occasion[3]

 

Good luck!

Ts&Cs

Prize Draw promotion open to GB retailers & employees, 18+ displaying NESCAFÉ Azera Nitro Coffee. Promotion open 01.07.20 – 11.08.20. Employee and employer consent, internet access and Twitter account required. Exclusions apply. Weekly Prize Draw for a chance to win £250 plus a case of NESCAFÉ Azera Nitro. Enter an image of the display for chance to win.

All eligible individuals will be entered into the relevant weekly prize draw and all subsequent draws within the period. Max 1 entry/person and 1 win per retailer. Entry closes each Tuesday at midnight with final chance to enter at midnight on 11.08.20.

Full T&Cs at http://nestlepromotions.com/Azera_Nitro/

[1] IRI Independents and Symbols FY 2019

[2] Price is at sole discretion of the retailer

[3]Project CAKE Report 2017

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