Celebrate the birth of baby Archie with the new edition of HELLO! – on sale today (10 May 2019).

In this special souvenir royal baby issue you will find the full photo album as the Duke and Duchess of Sussex introduce their bundle of joy to the world.

There will be huge demand for this edition with sales likely to double. Where possible full face on display or display in your promotion hot spot areas or on the counter if possible and actively promote to your customers.

This issue will do well as the hype around the baby is huge. If you sell out order additional copy through your news wholesaler.

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